Case Study

Annoor Academy

$1.09M raised across 8 campaigns

StrategyLivestream ProductionVideo ProductionBrandingDonorbox IntegrationCampaign MarketingCopywriting

The Challenge

Annoor Academy is an independent K-12 Islamic school in Knoxville, Tennessee, providing quality education rooted in Islamic values. They needed a sustainable fundraising partner who could deliver professional-quality video production, manage complex livestream events, and develop compelling campaign themes that resonated with their donor community year after year.

The Results

Eight campaigns. Over one million raised.

$274,887
Groundwork
Capital Campaign
$229,092
Reaching for the Future
Ramadan
$198,103
New Heights
Expansion
$137,244
Why Annoor
Winter 2021
$130,825
Raising the Bar
Fall 2020
$70,860
Discover Our Stars
Student Focus
$54,203
General Fund
Year-Round
$1,451
Mezzanine Classroom
Targeted
$1,096,665
Total Raised

Delivered eight unique campaigns with distinct themes

Built repeatable fundraising systems for future growth

Our Approach

Campaign Theme Development

Created unique themes for each campaign - "Groundwork," "Reaching for the Future," "New Heights," "Why Annoor," "Raising the Bar," and "Discover Our Stars." Each theme with compelling messaging, cohesive visual identity, and emotional connections with their donor community.

Livestream Production

6 professional livestream events with multi-camera setup and broadcast management.

Video Production

Student and teacher testimonials, campaign launch videos, and impact stories.

Digital Infrastructure

Donorbox with custom branding, live thermometers, and recurring giving options.

Marketing & Communications

Social media content, email campaign templates, print materials for events, and donor communication sequences. Cohesive messaging across all touchpoints that reinforced each campaign's unique theme and call to action.

Ready to Transform Your Fundraising?

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